Innovating Clinical Trials Podcast

Liam Eves and Ted Trafford

Welcome to Innovating Clinical Trials, the podcast designed for clinical research professionals eager to deepen their understanding of clinical trials through concise, insightful segments. Join your hosts, Liam Eves and Ted Trafford, as they uncover the core issues in clinical research, reflect on the industry, and challenge conventional wisdom.

Link to Liam Eves’ website


Innovating Clinical Trials EP8

Recruitment Isn’t Enrollment

In today’s episode, Liam and Ted discuss the idea that recruitment isn’t the same as enrollment. 

Recruitment activities seem to focus more on outreach marketing campaigns that aims to attract attention. These marketing campaigns raise awareness in patient groups or healthcare providers. They are often accompanied by things such as website landing pages.

In contrast, enrollment is a holistic (and complex) process. It focuses on activities leading up to a patient randomising into a trial. These activities aim to reduce barriers for both patients and sites. Increase access to the study. 


Innovating Clinical Trials EP7

The Princess Bride and Clinical Trial Sites

In today’s episode Ted shares an analogy of how clinical trial sites are similar to the character Wesley in the 80’s classic ‘The Princess Bride’…as always Ted shares insights that are both hilarious and true!


Innovating Clinical Trials EP6

The Clinical Trial Industry’s approach to Baking Bread

In today’s episode Ted shares an analogy of how the clinical industry would bake bread…as always Ted shares insights that are both hilarious and true!


Innovating Clinical Trials EP5

How to Get Sites to Pick Your Study

In today’s episode, Ted challenges Liam with a tough question…

You’re the sponsor of a study and there is a site you really want to participate, but you know they are being approached by sponsors with studies that would compete with yours. What do you do to try to tip the scales in your favour and have the site choose to do your study? 

Challenge accepted…


Innovating Clinical Trials EP4

The Theory of Constraints in Clinical Trials

In today’s episode, Liam speaks about the theory of constraints (ToC) in clinical trials. You’ll learn what the ToC is, how to apply it to clinical trial delivery and what you can do to resolve any constraints.


Innovating Clinical Trials EP3

The ‘Joys’ of Acronyms in Clinical Trials

In today’s discussion Ted gives his insights in to the weird world of acronyms in clinical trials. But done in a novel and entertaining way! Tune in to find out how!


Innovating Clinical Trials EP2

Clinical Trial Metrics

In this episode, we explore a crucial aspect of clinical research – the transparency and accuracy of metrics collected by big pharma and CROs. You’ll learn about the importance of sharing key performance indicators (KPIs) and how this transparency can lead to improved performance and better clinical trial outcomes. We’ll discuss common metrics tracked, potential errors, and practical advice for both research sites and sponsors on how to enhance communication and collaboration. 

Tune in to discover how fostering transparency in metric sharing can drive improvements and efficiency in clinical trials.


Innovating Clinical Trials EP1

Transforming the Enrollment Process

In today’s episode, Liam throws a tough question at Ted …

“You have been tasked with transforming the enrolment process…the catch? You can only make 1 change in the enrolment process. What change do you make?”


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